GW5, culture, Futurist, forecasting Geraldine Wharry GW5, culture, Futurist, forecasting Geraldine Wharry

Intro to Future Humanity Systems series #01: Making Good(s)

Innovators tend to see the world from a big-picture perspective, bypassing incremental progress to reimagine possibilities across industries and society.

Today cultural pop-up trends such as micro aesthetics matter, as we seek to decode the shifting sands of fashion culture. How fashion identity and desires propagate will never cease to captivate audiences.

The fashion futures space caters to the media’s hunger for hot trend takes in an effort to capture more audiences. But we don’t counterbalance this enough with discourse around fashion as an infrastructure system designed to turn our desires into goods. The aesthetics conversation lacks a discussion on new tangible systems and flows that breed new fashion culture.

Industry and culture are interdependent.

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Living in a Next Gen Material World

My column TOMORROW for Spur came out in Japanese newsstands. Spur is one of the leading fashion magazines in Japan and this month we focused on the Bio-Industrial Revolution, ushered by Next Gen Materials visionaries.

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